How are you creating a warm and encouraging customer experience and purchasing environment?
As a consumer, what do you respond to?
Bright, welcoming displays? Enthusiastic words, and descriptions?
Or the new opportunities for luxury and/ or convenience which come with the purchase of a new product or service?
Perhaps all of these things –
- An attractive sales display draws our attention
- Exciting product descriptions spell out possibilities and potential, which in turn create…
- New chances to enjoy life by enjoying a new product
Pleasure is only a purchase away!
So, how are you creating pleasure purchase pathways for customers?
Whether you have premises or whether your products and/ or services are only advertised online, how are you creating a warm and encouraging customer experience and purchasing environment?
In short: How effective is your digital marketing?
As you know and may have read from my previous posts, you are selling BENEFITS:
OPPORTUNITIES for something great!
Your BRAND VOICE must speak to customers’ needs and desires –
You know your target audience, so research and anticipate what matters to them most…
And provide the SOLUTIONS.
A familiar and reassuring brand voice is achieved through:
CONSISTENCY and RELEVANCE
And bigger companies outsource or employ copywriters to achieve the targeted and consistent brand voice required to sell their products.
After-all, business owners and managers are busy running their businesses – but the best recognise that professionals writers are an indispensable tool for increasing their profits.
A professional copywriter, or a team of copywriters, will provide all main company literature. For online literature that means:
- Web copy, including SEO friendly product descriptions, articles and features
- Multi platform social media posts
- Multi media adverts
- Email marketing messages
- Press releases and promotional pieces
- Video scripts and much more besides…
The most experienced copywriters may charge anything they want, such is their high value to profit-driven business leaders –
But as a new copywriter, with certification and with voluntary experience, I am offering small business owners the chance to access these high quality services at a negotiated price.
Would you invest in a professional writer?
In 2021, ProCopywriters surveyed 561 UK copywriters and calculated an average daily rate of £387.
I’m breaking into the industry and have welcomed hagglers who like me, just want to grow their business!
I can provide engaging and authoritative web and business copy and am trained, qualified and insured to do so.
Let me create the strong and consistent brand voice you need to take your business to the next stage.
Visit Information and Services to discover more or email email@example.com to discuss your business needs further.