I’m a very enthusiastic lover of language…
So, in the spirit of still being a start up and having the freedom to experiment however I want with different ways of earning revenue, I’m planning an additional Business English service –
Way back when in 2016, after I had packed in full-time hospital work because of my deteriorating manual dexterity, and before I began my brief but illuminating stint in direct sales, I completed an online Teaching English as a Foreign Language (TEFL) course.
I mentioned in a previous blog post my great interest in studying foreign grammar (it’s interesting!!) and though I’m a very poor linguist, I’m a very enthusiastic lover of language, and in particularly, (quite obviously), of written and creative English –
So, despite being distracted by worsening health at the end of 2016 and all the productivity problems which that caused – my health is in a better place now, and it would be a shame to waste that qualification.
“Business English” (my working title for this new language section) will be a promotion of the English language for business, and as such, will fit appropriately upon my pedestal of “digital marketing services” for small businesses owners –
My TEFL target audience will be foreign small business owners (European and Japanese in particular), those who wish to both share their products with English speaking audiences, and who may also wish to form partnerships with English speaking business owners.
I’m a 2nd (and 3rd) generation immigrant, born in Britain. I only speak English although I understand much of written German, and am continuing to study this, one of my ancestral languages and the origin of my surname “Klempner”, as well as a selection of other languages I like to explore –
Far from being sporty, musical or artistic, I like writing and discovering the mechanics of other languages as well as discovering the possibilities of my own!
I’m a purveyor of digital marketing services, and I can do this as a copywriter, and as an English language teacher.
My TEFL target audience will already be of at least lower-intermediate English level, and so I will teach through conversation and assignments –
I’m a start up! I’m casting a dynamic net and I’m still discovering what works and what doesn’t. I am playing to my strengths: copywriting, content writing, digital marketing, creative writing, and English language through conversation teaching.
As I develop this new idea, I am continuing all my other tasks including discovering all the free resources on Enterprise Nation, an organisation supporting small business owners across the UK with events, online tutorials and 1-2-1 sessions with business experts.
European languages and Japanese are the ones with the most available resources, and those which are among the easiest for English natives to study independently (yes, even Japanese!). Although, with the expansion of app development, varieties of other previously less accessible languages are now available (I’m interested in studying some Swahili on the Language Transfer app)…
But the above is just stuff to do in my spare time:
Speaking and marketing to business owners, either British or foreign, is my overriding priority. Enterprise Nation also has plenty of networking and connecting opportunities so I will explore those as well –
And I will keep making waves. I will also need a new Instagram for my TEFL stuff, and to use foreign language hashtags and SEO on.
Time management is really essential here – I’ve so many jobs and I’ve been neglecting important ones, such as spending a lot more time on Canva creating my elevated digital marketing campaigns –
But it’s all in hand! This is all part of my journey, my shop floor is open, there’s just a babel of planning and construction happening behind the scenes 🙂